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There is a significant number of IBM customers with outdated versions of IBM Campaign
This is largely due to an overcomplicated upgrade process, which requires significant financial and human resources. The cost is often in the range of $20,000 - $30,000.
T1a has developed an innovative approach, which allows us to offer upgrades as a fixed cost, with projects starting at $3,000.
Why t1a
Our expertise as it related to the installation and upgrades of former Unica products (IBM Campaign, IBM Marketing Operations, IBM Interact) started in 2000 when Unica first entered CRM market. We have very deep expertise with these products.
How our approach is dramatically different
T1a systematically re-engineered the upgrade process as follows:
- Reduced complexity by gathering relevant information for each customer
- Automation of the information gathering process
- Automation of customized upgrade scripts
- Automation of post installation documentation aka “build book”
- Significant reduction in upgrade costs
Testimonial
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